Bakhtawar N
Video Intro
Qualifications & Work History
QUALIFICATIONS
BBA in Marketing and HR @ FAST NUCES (Islamabad, Pakistan, 2017 – 2022)
WORK HISTORY
Digital Marketing Specialist @ Scorp (Istanbul, Turkey, Apr 2023 – Nov 2024)
- Increased daily active users by 25% and in-app purchases by 20% through targeted marketing campaigns.
- Hunted for new leads and onboarded agencies, providing support and managing inbound requests.
- Reduced acquisition costs and boosted brand awareness via strategic influencer collaborations on social platforms.
- Managed $20,000 event budgets, handling negotiations and promotions.
Foreign Language Teacher @ Akd Kids Anaokulu (Izmir, Turkey, Oct 2022 – Apr 2023)
- Designed and implemented lessons for classes of up to 30 students.
- Taught and evaluated students in English reading, writing, and listening.
- Conducted small-group and individual classroom activities based on different learning means.
- Provided one-to-one mentoring and grooming.
Marketing Intern @ Sybrid Pvt. Ltd. (Islamabad, Pakistan, Oct 2021 – Dec 2021)
- Devised branding and advertising strategies for 7 businesses.
- Managed digital media content on various channels for 4 businesses (Social Media and YouTube).
Final Year Project @ FAST Research Lab (Islamabad, Pakistan, Aug 2021 – Jun 2022)
- Studied and analyzed the impact of economic, legal, ethical, and philanthropic responsibility on consumer-based brand equity.
- Conducted quantitative market research and tested hypotheses using SPSS.
- Won the Best Project of the Year award during the Final Year Project Fair 2022.
ACADEMIC PROJECTS
Project Management Plan @ BAMS Cuisine (Sep 2021 – Dec 2021)
- Composed a project management plan, including project objectives, scope, technical requirements, cost-benefit analysis, risk identification, assessment, and response development.
Entrepreneurship Project @ Pearls and Tassels (Sep 2020 – Dec 2020)
- Designed a business plan to provide accessories that complement designer clothes for women.
- Created a budget plan, designed the logo and packaging, developed the website, and executed ad campaigns.
SKILLS
- SPSS
- MS Word, Excel, PowerPoint
- MS Project, Access
- Social Media Management
- Digital Marketing
- Project Management
- Strategic Management
- Critical Analysis
- Design Thinking
- HR Management
Assessment
Attribute types measured include cognitive ability, skills, knowledge, personality characteristics, emotional intelligence, and past behavioral history. Note that these results should always be used as a part of a balanced candidate selection process that includes independent evaluation steps, such as interviews and reference checks.
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