Ghaniya B

QUALIFICATIONS

BSc (Hons.) in Economics from the Lahore School of Economics (2019-2023)

• 3.64 GPA
• Minor in Mathematics and Data Analytics
• Research Assistant to the Dean of Economics

University of Colombo - Sri Lanka (2021)

• Distance Learning Summer Program
• University Representative

Lahore Grammar School Defence (2003-2019)

• O & A Levels
• President of the Media and Journalism Society
• A-level Students Representative

WORK HISTORY

Sales Enablement Associate @ CureMD (August 2023 - Present)
Lahore, Pakistan

• Led the company’s reputation management efforts and singlehanded brought their rating on Google from 3.0 to 4.2 stars.
• Played a pivotal role in 33% of all new demos as an SDR and Sales Coordinator, achieving a 25% conversion rate.
• Worked as a sales representative on 10% of all new deals in 2024, and converted 50% of them to sales.
• Experience using BirdEye, Hubspot CRM, Zoominfo, Microsoft Dynamics 365.

Research Associate - CEO’s Office @ CureMD (June 2023 - July 2023)
Lahore, Pakistan

• Conducted competitor analysis through extensive research, allowing the company to make strategic decisions regarding its own product.
• Utilised LinkedIn Sales Navigator to scout talent for the company and find prospective clients.

Research and Data Intern @ Gallup Pakistan (August 2022)
Lahore, Pakistan

• Undertook tasks in research design, client satisfaction, survey analysis and transcription of interviews.
• Gained exposure to data processing, coding, interpretation and analytics.
• Responsible for extensive cleaning of the QC Dashboard.

Intern @ MCB Bank Limited (June 2022 - July 2022)

• Assisted the HR department in improving client satisfaction, which led to an improvement in credit card applications by 25%
• Located and contacted potential clients for loan applications, increasing their number by 40% through cold calling efforts.

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