Huda S

EDUCATION

BS Computer Science, University of the Punjab, Lahore, Pakistan (2016)

WORK EXPERIENCE

Account Executive @ Motive, USA, Remote (Nov 2023 – Oct 2024)

• Exceeded quarterly revenue targets by managing a diverse SMB client portfolio and driving consistent sales performance.
• Delivered strategic product demos and negotiated with C-level stakeholders, increasing deal size and improving retention.
• Collaborated cross-functionally to streamline pipeline development and improve lead-to-close conversion rates.
• Mentored junior team members, enhancing team efficiency and adoption of effective sales processes.

Strategic Partnerships & Business Development Manager @ Bookme.pk, Pakistan (Jan 2021 – Nov 2023)

• Drove growth across key business verticals by implementing targeted marketing strategies and expanding brand reach.
• Negotiated and executed partnership contracts, ensuring seamless rollout of campaigns and joint initiatives.
• Led high-impact activations and events, increasing brand engagement by 35% and boosting sales.
• Delivered 30% revenue growth by onboarding strategic partners across five verticals.
• Directed market entry and execution strategy for Asia Cup 2023, achieving 100% success rate.
• Scaled a national Student Ambassador Program with 5,000+ members, reducing operational costs by 40%.
• Secured long-term contracts with a 90% close rate, supporting sustained business growth.
• Improved operational efficiency by 40% through streamlined workflows and cross-functional alignment.

Business Development Associate @ Playpal Inc., USA, Remote (Jan 2019 – Jan 2020)

• Managed investor relations and activities.
• Planned and scheduled global roadshows and fundraising strategies.
• Assisted in forming business models and cashflow plans.
• Signed 10 MOUs with international health brands.
• Oversaw international outreach and operations (US, UK, China, UAE).
• Scheduled weekly international calls and coordinated communication.
• Researched blockchain, crypto, and branding strategies.
• Surpassed sales goals by 3x in the first month.

Founder & Business Innovation Manager @ Sportify, Pakistan (Apr 2017 – Dec 2018)

• Developed core strategies and built business models.
• Led stakeholder relations and B2B software sales.
• Raised the company from scratch with minimal investment.
• Achieved Top 12 in Plan9 Incubation out of 500+ startups.
• Ranked in Top 25 startups in Lahore out of 1000+.
• Conducted flash tournaments and led tech and financial strategy.
• Used tools like Balsamiq, Visio, Lucidchart, and draw.io.

iOS Developer @ HangOn Game Studio, Pakistan (Oct 2016 – Apr 2017)

• Created iOS apps and Unity 3D games from scratch.
• Assisted with resolving development challenges and bugs.
• Delivered 100% bug-free builds.
• Contributed innovative input to game designs.

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