Murtaza H

EDUCATION

BA General, Karachi University, Pakistan (1998)

WORK EXPERIENCE

Senior Account Executive @ Pavago, USA (Jan 2024 – Present)

• Achieve and maintain the highest close rate of 63% consistently on discovery calls.
• Prospect and qualify leads, nurturing them through the sales process.
• Manage and supervise the internal SDR team to ensure productivity.
• Maintain client relationships by diagnosing and resolving sales process issues.
• Upsell to existing clients, ensuring full utilization of their potential.

Sales Development Representative @ BetterSource, Australia (Jul 2023 – Present)

• Consistently exceed lead generation and pipeline-building targets through strategic prospecting and cold calling.
• Qualify and nurture leads, converting them into high-quality sales opportunities.
• Conduct engaging discovery calls and product presentations to establish strong client relationships.
• Utilize CRM tools like Salesforce and HubSpot for efficient lead management and data analysis.
• Collaborate with sales and marketing teams to refine outreach strategies and improve conversion rates.
• Recognized as a top-performing SDR, significantly contributing to revenue growth.

Senior Account Executive @ Motive, USA (Jul 2022 – Jul 2023)

• Achieved and exceeded lead generation goals, surpassing monthly and quarterly targets.
• Built and maintained a high-quality sales pipeline through effective cold calling, email outreach, and social selling.
• Converted qualified leads into valuable sales opportunities, ensuring seamless handoffs to account executives.
• Proficiently managed CRM systems (Salesforce, HubSpot) to track leads, monitor progress, and optimize sales processes.
• Coordinated with cross-functional teams to align messaging and strategies, resulting in improved engagement and conversion rates.
• Utilized data-driven insights to refine outreach strategies, enhancing productivity and sales efficiency.
• Recognized as a top performer, consistently ranking in the top 10% of the SDR team for key metrics like meetings set and opportunities created.
• Built strong relationships with prospects, establishing trust and positioning solutions that aligned with their business needs.

Business Development Representative @ Allstate Insurance, USA (Nov 2016 – Jul 2022)

• Consistently exceeded customer acquisition and retention goals, driving significant revenue growth through strategic outreach and relationship-building.
• Developed and executed targeted customer engagement strategies, leading to high conversion rates and improved customer satisfaction.
• Managed the end-to-end customer development cycle, from lead generation to closing, ensuring a seamless transition to sales and account management teams.
• Collaborated with sales, marketing, and product teams to align messaging and improve customer success, resulting in better upselling and cross-selling opportunities.
• Leveraged CRM tools (Salesforce, HubSpot) to manage client data, track interactions, and streamline communication, improving efficiency and productivity.
• Built long-term relationships with clients, ensuring customer loyalty and repeat business through excellent service and follow-ups.
• Recognized as a top performer in customer retention and growth, delivering outstanding results in both new business acquisition and maintaining existing accounts.

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