EDUCATION
BSc International Economics and Finance, Università Commerciale Luigi Bocconi, Milan, Italy (Jan 2018 – Jan 2022)
WORK EXPERIENCE
Business Development Executive @ TopBoffin, Lahore, Pakistan (May 2023 – Jan 2025)
- Spearheaded lead generation initiatives and executed targeted LinkedIn and email marketing campaigns using Sales Navigator, Seamless.ai, and Pipedrive.
- Secured $150,000+ in new business within 10 months by identifying and capitalizing on market opportunities.
- Cultivated and nurtured strong client relationships, contributing to increased sales, client retention, and sustainable business development.
Account Manager @ QA Solutions BPO, Lahore, Pakistan (Jan – May 2023)
- Managed a portfolio of seven concurrent projects, ensuring seamless and timely delivery across client accounts.
- Led multi-channel projects in SEO, web development, content creation, and digital marketing, maintaining alignment with client objectives.
- Collaborated with cross-functional teams to enhance project workflows, increase client satisfaction, and ensure successful outcomes.
Functional Consultant @ Techverx, Lahore, Pakistan (Sep – Dec 2023)
- Played a key role in enhancing the UI and workflows of Techverx’s HR CRM software to improve functionality and user experience.
- Liaised with clients to understand business needs and translated them into effective software solutions, increasing product usability and engagement.